About Verdire

At Verdire, we partner with founders, investors, and executive teams to accelerate growth, strengthen go-to-market strategy, and build the operational discipline needed for scale.
Our focus is helping B2B SaaS organizations align sales, marketing, and customer success around a single growth engine that consistently delivers results.
With over three decades of hands-on experience, strategic insight, and a pragmatic approach, we help turn vision into measurable outcomes.

What We Do

  • GTM & Positioning: ICPs, personas, value messaging, competitive narrative; top-of-funnel engine tied to qualified pipeline.
  • RevOps Architecture: Salesforce process + data model, stage/qualification gating, funnel hygiene, dashboards, forecasting.
  • AI and Software Evaluation: Identify and integrate the right mix of AI and technology solutions to enhance and better monetize the customer life cycle.
  • Pricing & Packaging: Monetization strategy, discount guardrails, value-based selling, approvals automation (PandaDoc/Docusign).
  • Enterprise & Channel: Complex deal strategy, partner programs, expansion/renewals; Sales–Marketing–CS alignment.
  • Enablement: Cadences, playbooks, metrics & coaching loops; compensation and territories that reward the right behaviors.

Engagement Models

  • Fractional C-Level Leadership (1–2 days/week, 6–12 months): We bring experienced executive leadership—commercial, marketing, or operations—to establish cadence, coach teams, and make the forecast real.
  • Interim Leadership (3–12 months): We bridge to a permanent C-Suite hire, steadying the organization through growth, transition, or transaction.
  • GTM/RevOps Sprint (6–10 weeks): We stand up ICPs, stages, dashboards, and pricing guardrails—fast.
  • Board/PE Advisory (Quarterly/Monthly): We deliver deal reviews, forecast audits, and insights into pricing, strategy, and growth levers.

Who We Help

  • B2B SaaS companies from Seed → Series C and PE-owned platforms needing structure, speed, and board-ready visibility.
  • Hospitality tech, proptech, and operational platforms—where workflows, payments, and customer engagement converge.

Our goal is not to be a consultant, we want to be a true partner in helping to grow the business.  We roll up our sleeves and act like an employee of the company, learning the company business, its products and helping wherever we can.

To find out more, you book a 30-minute exploratory call with us, or email us.

Companies Worked With

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Kepsla leverages predictive intelligence, AI and NLP to deliver a suite of Hotel Reputation Management and Guest Experience solutions designed to help hotels and online travel companies drive higher revenue and reduce their costs while increasing customer satisfaction.  Today leading hotel chains and global online travel companies with over 70,000 + hotels across the world, leverage KePSLA technology to engage with their guests in a more meaningful manner on their digital channels.

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Techworks.travel is building hospitality static content solutions that solve today's problems and anticipate the future growth and importance of static content.  Using AI, NLP and Machine Learning, TechWorks solutions provide intelligent aggregation of multiple sources of data and smart, personalized content that helps hotels and online travel companies drive higher revenue by providing the right content, at the right time to the right user.

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The Hotels Network is an innovative technology company working with over 10,000 hotels worldwide. The company offers a suite of analytics and tools designed to drive revenue growth on the hotel direct channel.  These tools include a price comparison solution, reviews summary and a full suite of personalization options, plus an AI platform designed to predict user behavior and then automatically personalize both the message and the offer for each user.